Executive Golf Magazine

Polo Ralph Lauren presents RLX Golf, a modern collection of technical golf wear, engineered for performance and defined by luxury. Designed to transition from the course to the clubhouse, the collection combines highly technical fabrics with sharp, sportswear styles. Ensuring the ultimate in function and comfort, RLX works closely with the makers of the most innovative fabrics available and wear-tests designs on world-class athletes.

Introduced in 2006, RLX Golf is rooted in the design heritage of Ralph Lauren and features superior high-performance technology. RLX Golf combines functional, slimmed down shapes with modern, technical fabrics ensuring the ultimate in function and comfort.

RLX Golf is worn by professional golfer, Luke Donald who has served as a brand ambassador for Polo Ralph Lauren since 2002 .

In 2006, Mr. Donald won the Honda Classic and in 2005 he won the Target World Challenge. Mr. Donald, a native of England, was on the winning Ryder cup teams representing Europe in 2004 and 2006.

“I have always loved Ralph Lauren clothing,” said Luke Donald. “The brand’s classic style and exceptional technical performance make it the ideal choice for me on and off the golf course.”

“We are excited to continue our successful partnership with Luke. He is an outstanding player whose international recognition supports RLX Golf’s growing global exposure” said David Lauren, Senior Vice President of Advertising, Marketing and Corporate Communications for Ralph Lauren.

“The brand’s classic style and exceptional technical performance make it the ideal choice for me on and off the golf course.”

Modern sport designs and luxury fabrics combine for a collection ready for teeing off or relaxing after the game. Cut for a comfortable fit and easy swing, technical stretch fabric provides the Airflow Jersey Polo Shirt with advanced moisture wicking and ventilation. Trim-fitting silhouettes, dress pant closures lend a modern look to the new Course pant; Schoeller 3XDRY® finish provides for superior water and stain resistance in all course conditions.

Ultra-light, softshell designs and sleek, stowage pockets ensure insulation and warmth, without the bulk. The Factor Jacket and Factor Vest features textured softshell construction and nylon pique facing for enhanced the warmth and durability, without the weight of traditional insulating fabrics. Light and waterproof, the pullover Windtech II Shell allows maximum movement; the self-stowage chest pocket allows for easy, lightweight packing. Worn alone or as a layering piece, the Gust Jacket uses Polartec® Windbloc® fabric, draw cord hems and fitted cuffs as an added safeguard against the elements.

RLX Golf features luxury technical performance that transitions effortlessly between the course and the clubhouse. RLX Golf is available at Harrod’s and The Kennels Sporting Club at Goodwood in the UK, select golf stores and resorts across Europe and Asia, select Ralph Lauren stores and on Polo.com.

Polo Ralph Lauren Corporation (NYSE:RL) is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. For more than 40 years, Polo’s reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company’s brand names, which include Polo by Ralph Lauren, Ralph Lauren Purple Label, Ralph Lauren, RRL, RLX, Rugby, Blue Label, Lauren by Ralph Lauren, RL Childrenswear, Chaps and Club Monaco, constitute one of the world’s mostwidely recognized families of consumer brands.

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